ChowChow Feast
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Budget left $1,000,000 of $1,000,000

Virtual food. Play money only. Nothing is delivered and nothing is charged.

A small pizza with a puffed, leopard-spotted charred rim and a soft centre

Wood-Fired Neapolitan-Style Pizza

$24 play money

A soft, blistered pizza from a very hot wood oven. On the ChowChow Feast menu it costs $24 in play money, which puts it in the Everyday tier ($15 to $59). It is part of the everyday core of the menu.

No payment, no address, no delivery. This is a game.

Key facts

Cuisine
Italian
Menu section
Italian
Price tier
Everyday ($15 to $59)
Play-money price
$24
Main ingredients
tomato, mozzarella, basil, olive oil
How it is served
A small pizza with a puffed, leopard-spotted charred rim and a soft centre

History, tradition and origin

Flatbreads with toppings are ancient, but pizza as a dish belongs to Naples, where it was cheap food for the poor in the 1700s and 1800s. The version with tomato, mozzarella and basil carries the colours of the Italian flag. Italian emigrants took pizza to the Americas, where pepperoni, a spicy American salami, became the favourite topping.

Food economy and industry

Pizza is one of the largest restaurant categories in the world, and delivery was built around it long before apps existed. It supports demand for wheat flour, canned tomatoes and mozzarella on a huge scale. The traditional craft of the Neapolitan pizza maker was added to UNESCO's list of intangible cultural heritage in 2017.

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